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Regional Distribution

Southwest Region

DMA Circulation Statistics Southwest Region

Market Area Consumers Distribution Penetration
Dallas-Ft. Worth, TX 1,797,000 1,335,000 74.00%
Houston, TX 1,563,000 1,141,000 73.00%
Phoenix, AZ 1,102,000 982,000 89.00%
San Antonio, TX 578,000 419,000 72.00%
Oklahoma City, OK 492,000 381,000 77.00%
Albuquerque-Santa Fe, NM 441,000 350,000 79.00%
Austin, TX 473,000 341,000 72.00%
Tulsa, OK 359,000 288,000 80.00%
Tucson (Sierra Vista), AZ 275,000 229,000 83.00%
Waco-Temple-Bryan, TX 213,000 127,000 60.00%
Harlingen-Weslaco-Brownsville-McAllen, TX 193,000 104,000 54.00%
El Paso, TX 211,000 168,000 80.00%
Tyler-Longview(Lufkin & Nacogdoches), TX 187,000 110,000 59.00%
Corpus Christi, TX 134,000 87,000 65.00%
Amarillo, TX 139,000 69,000 50.00%
Beaumont-Port Arthur, TX 109,000 65,000 60.00%
Wichita Falls, TX & Lawton, OK 86,000 66,000 77.00%
Lubbock, TX 119,000 66,000 55.00%
Odessa-Midland, TX 90,000 75,000 83.00%
Sherman, TX-Ada, OK 74,000 47,000 64.00%
Abilene-Sweetwater, TX 70,000 39,000 56.00%
Yuma, AZ-El Centro, CA 75,000 50,000 67.00%
Laredo, TX 46,000 29,000 63.00%
San Angelo, TX 29,000 23,000 79.00%
Southwest Region Totals 8,855,000 6,591,000 74.43%

   Distribution

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